Preparing Websites for AI Search Algorithms
As predicted during our first-ever Partner Day, AI is reshaping the way people search and receive personalized results. Don’t get it twisted: traditional SEO tactics still matter, but to stay visible and competitive, brands must adapt to AI-driven search experiences. While many brands – and even some agencies! – are still trying to wrap their […]
Understanding Google’s Latest Algorithm Updates
Every year, Google releases numerous updates in an effort to better search results and improve users’ experiences on the Internet. The updates’ impacts vary; the changes range from minor to significant. September 2022 brought a wide range of algorithm updates, and many online communities speculated about the extent to which these affected visibility in the […]
Tips For Seasonal Cleaning: Striving For and Establishing Digital Marketing Goals and Objectives
With spring, or any new season, there is often a need for identifying areas to clean and organize. Tidying up around the house and physical office space is essential and likely needed, but while you’re doing that, consider looking at your digital marketing efforts as well. You may feel tempted to keep things as they […]
