Google Trends for SEO: How to Untap Search Analytics and Find Your Niche Market
What is Google Trends? Google Trends is a free tool offered by the search engine that allows users to measure the amount of interest generated by a given search query. The Google Trends tool shows the interest over a fixed amount of time in addition to interest by region of any given query. The Query […]
How Clean Web Design Can Help SEO Rankings
SEO is all about optimizing your content for search engines. Or is it? When we dig into the origins of SEO, we have to remember that SEO isn’t for the sake of search engines. SEO is a yardstick that search engines use to mimic the human user experience. SEO has always been first and foremost […]
How to Optimize Content for Voice Search
There are over 65,000 Google searches every second. SEO is a critical tool that helps site owners grab their share of these searches. However, SEO is a moving target. Best practices can become obsolete in as little as a few months. That’s why it’s so important to stay on top of SEO trends, especially if […]
How to Leverage Social Media for SEO
Social media, a term coined to describe various internet-based networking platforms, is not a product of the millennium. In fact, it has technically been around since the 1970s. However, when we think about the most popular social channels we all love today, their history is a little more recent—LinkedIn launched in 2003 with Facebook following […]
8 tips for enhancing your crawl budget
Google does not have the time and resources to constantly review every single page on the web. With over 1 billion websites and the number constantly growing, Google has to be smart with their time! Ever heard of a crawl budget? Crawl budget represents the set amount of time that search engines will spend going […]
How to Create a Custom Report in Google Analytics
No matter what your business goals are in the digital space, one of the most powerful tools available is Google Analytics. Not only is the software free to use, but when used correctly you can understand the impact of your marketing efforts without any doubt. Let’s say you’re familiar with Google Analytics, though. You can […]
Migrating to HTTPS: What you need to know
Over the last few years, you’ve undoubtedly come across articles about data protection or data privacy. It’s a topic that impacts everyone. And with so many breaches in data security, protecting sensitive information is becoming more and more crucial for businesses of all sizes. In fact, Google and Mozilla have joined the conversation. In recent […]
Fantasy Football Team Names for Digital Marketing
There are only two ways to earn fantasy football respect at Logical Media Group: Win Win(ning team name) Both are no easy task. When it comes to team names, it can be quite difficult to come up with something crafty, so a lot of people end up scratching their heads before ultimately resorting to a […]
How Google Local Search Works: A Guide to Local SEO
Photo by: Solen Feyissa Have you ever used Google Maps? Of course you have, it’s one of the best inventions ever. If you’ve seen Google Maps, you’re probably familiar with Google local search, or local SEO, even if you’re not exactly sure what the term means and aren’t sure how Google local search works. It’s […]
Free Character Counter Tool
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”light” text_align=”left” class=”hero margin-s” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”left-right” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text] Free Character Counter [/vc_column_text][vc_column_text el_class=”page-heading”]Optimize your title tags and meta descriptions.[/vc_column_text][vc_column_text el_class=”intro”]Paste the text you need to count into the text area below to get an accurate character count.[/vc_column_text][/vc_column][/vc_row][vc_row […]
Free SEO Checklist
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”light” text_align=”left” class=”hero margin-s” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”left-right” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text] Free SEO Checklists [/vc_column_text][vc_column_text el_class=”page-heading”]Please share this page to download the free website, landing page, and local SEO checklists.[/vc_column_text][vc_column_text el_class=”intro”]To share, simply click the blue “PAY WITH A TWEET” […]
8 Questions To Ask When Hiring A New SEO Agency
Choosing an SEO agency can be overwhelming if you do not know what to look for in a new company. Search engine optimization in the past few years has been evolving rapidly and is requiring more of your time to stay up to date with the changes, with about updates in the last two years. […]
Balancing Mobile Design for UX and SEO
SEO and UX: Optimizing for Mobile Long gone are the days of optimizing sites for robots. Meta keyword abuse is a thing of the past. Keyword stuffing is penalized by crawlers. And don’t even think of buying links. Google and other search engines have advanced to the point of being able to decipher sites more […]
9 Ways You Can Use Screaming Frog for SEO
I am going to preface this post by saying one thing: I love technical SEO. The thought of performing an SEO audit to help identify site architecture issues for a client is a satisfying one. It’s one of my favorite parts of my job! In our industry, there has always been quite a bit of […]
Four Principles of a Full-Stack Digital Marketer
What is a Full-Stack Marketer? A Full-Stack Marketer is a digital-advertising specialist that has several years of hands-on experience working in the majority of digital-marketing channels that exist today. I’ve outlined four of the foundational principles you will need to become a Full-Stack Marketer. I have to admit I am a big fan of the TV […]
How Word Count Affects Conversions and SEO
How many of you or your clients still worry about webpage content being “above the fold”? If you’ve never heard this expression, let me enlighten you real quick. Being “above the fold” refers to content on a web page that is visible at the top of the window pane without the user having to scroll […]
